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Documentation Index

Fetch the complete documentation index at: https://partner-integrations.voyado.com/llms.txt

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Loyyo is a middlewear solution allowing quick and easy identification of customers / contacts in a store environment. It can take time to spell out a name, mobile number or email address, and mistakes are easily made. Loyyo’s unique NFC passes for Apple and Google solve this by allowing merchants an easier way to turn every non-cash payment into loyalty transactions, member identification and valuable insights.
Loyyo logo
Loyyo creates a tailored API per partner, making sure that all their partners can interconnect. This way, a payment partner can easily connect to any loyalty partner, while loyalty or POS partners are not forced to connect to several payment partners or methods, since Loyyo acts as the bridge. Loyyo also offers their SaaS product as a white label allowing partners to use it for their own clients.

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What Loyyo offers for Engage

An Engage integration with Loyyo allows existing Engage clients to streamline the sign-up and identification of their customers. Loyyo allows one-step sign-up of loyalty members and, after that, instant identification using just the customer’s mobile phone. The customer will automatically earn points and their full profile can be fetched from Engage and displayed on the POS, including all promotions and offers available. The Loyyo digital wallet integration with Engage enables merchants to offer customers a digital loyalty pass that can be stored in their Apple Wallet or Google Wallet. This pass can be used for identification in physical stores through NFC readers or, alternatively, via QR codes or barcodes. The integration also supports real-time updates of loyalty information and push notifications triggered by location, points updates, or manual campaigns.
The Loyyo digital wallet
The Loyyo digital wallet

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1 - Digital wallet creation

This is how the digital wallet is created.
1

Customer joins

When a customer joins the loyalty program, a personalized digital wallet pass is generated.
2

Wallet link sent

The merchant now sends a link enabling the customer to access the digital wallet, via:
  • Email, using the existing Engage email modules
  • SMS, by a direct download link
3

Wallet downloaded

The customers can now download the pass to their Apple Wallet or Google Wallet and access personalized loyalty content from Engage.

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2 - In-store Identification

There are two ways customers can identify themselves using their digital wallet.
  • Customers hold their phone near an NFC reader
  • The reader retrieves the customer’s identifier from the wallet pass
  • The POS uses this to fetch the customer profile from Engage and access loyalty details and rewards
If a merchant does not have NFC readers, the pass can display:
  • A QR code (on the front or back of the card)
  • A barcode for scanning at the POS

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3 - Points and profile updates

Loyyo listens to Voyado’s points/update webhook. When a customer’s loyalty points change, the pass is updated in real-time.

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4 - Push notifications

Merchants can send notifications that are:
  1. Geolocation-based: These are triggered when the customer is near a store (can add up to 10 stores)
  2. Points update-based: These are triggered by the Voyado webhook
  3. Manual: These are sent to all pass holders (this is done from Loyyo’s platform)
Push notifications can:
  • Increase engagement rates
  • Drive in-store visits
  • Promote sales events
Push notification

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5 - Summary

The Loyyo digital wallet integration with Engage:
  • Enables frictionless customer identification in-store
  • Supports both NFC and QR/barcode methods
  • Allows personalized loyalty experiences
  • Enables real-time pass updates to keep customers informed
  • Allows push notifications to increase in-store traffic and conversion rates